What separates a mediocre video from a high-quality one? The answer isn’t just one thing – it’s a combination of factors, including the script, the acting, and the visual elements. But, when it comes to visuals, each piece matters, including effects, props, costuming, and set dressing. Today, we’re going to focus on that last part […]
Video production 101: what is set dressing? Read More »
These days, video marketing has become a cornerstone of any brand’s promotional strategy. Over 90 percent of marketers say that video content delivers a positive ROI, and consumers are watching more videos than ever before. Even better, video content can convert leads to customers faster and more reliably than other marketing channels. YouTube still reigns
5 Ways You Can Improve Your Company YouTube Channel Read More »
It’s no secret that video content is a dominating force in the world of digital marketing. Over half of all businesses (54 percent) use video content on their home page, and in 2023, up to 82 percent of all web traffic will be video related. Although there’s a lot of demand for video content, there’s
7 Video Script Techniques that Attract Real Paying Customers Read More »
Commercials communicate vital details to prospective customers and help fuel sales, but that’s not the only way to use them. Commercials are also the ideal platform for branding, where you’ll communicate personal details about the company, share your mission, and create a positive imprint on viewers. Let’s explore how branding videos from a corporate video
Video production basics: all about branding videos Read More »
It’s no secret that video content engages audiences better than anything else. According to data, users spend more than twice as much time on a site with videos, and they’re over 80 percent likely to share a video with friends and family if it relates to their interests. So, as a business, corporate video production can yield
6 Reasons to Add Custom Corporate Videos to Your Website Read More »
Regular company meetings are an essential part of business success in today’s business world. And while business owners know the significance of these meetings, they often find them to be a necessary evil. This is because most company meetings are nothing more than a series of PowerPoint presentations that bore both the presenter and the
5 Reasons to Include Video in Your Company Presentations Read More »
Selecting the most compelling videos to promote your business can make the difference between boosting your company to new heights beyond measure and allowing it to fall into the infinite abyss. In general, the best kinds of videos for your business are the same for every industry. However, the content will differ considerably from those
The Top Business Videos You Can Create for Brand Expansion Read More »
One of today’s most dynamic ways to raise awareness for your products and services is through video marketing, and in recent years 4K video technology has become extremely popular in consumer markets. Understanding 4k video Videographers commonly use 4K video resolution in digital cinema with an image resolution of 4096 x 2160 pixels. It’s the
Why Does Your Business Need to Implement 4k in its Video Marketing Strategy? Read More »
Whether your business has been around for years or you just opened your doors yesterday, you’ll need consumers to know your brand. Without brand recognition, your business will not be able to expand into new markets; consumers need to be aware of your brand and the kind of benefits and services you provide. One of
Why You Need a Video Production Company for Your Next Corporate Overview Video Read More »
