What separates a mediocre video from a high-quality one? The answer isn’t just one thing – it’s a combination of factors, including the script, the acting, and the visual elements. But, when it comes to visuals, each piece matters, including effects, props, costuming, and set dressing. Today, we’re going to focus on that last part […]
Video production 101: what is set dressing? Read More »
When producing video content for your business, every step of preparation is crucial for success. The pre-production process allows you to get all of your ideas fleshed out so you can shoot and edit the final piece quickly and easily. One essential element of pre-production that often gets overlooked is storyboarding. Virtually all films use
Why Storyboarding is Crucial for Your Video Content Read More »
If you’ve been paying attention to the world of digital marketing, you know that video content is huge right now. In fact, over 244 million people in the United States watch digital videos regularly, which is most of the population. Even more compelling is the fact that over half (54 percent) of these people want to
The 5 Second Rule: How to Keep Viewers Watching Your Video Read More »
It’s no secret that video content is a dominating force in the world of digital marketing. Over half of all businesses (54 percent) use video content on their home page, and in 2023, up to 82 percent of all web traffic will be video related. Although there’s a lot of demand for video content, there’s
7 Video Script Techniques that Attract Real Paying Customers Read More »
It’s no secret that video content engages audiences better than anything else. According to data, users spend more than twice as much time on a site with videos, and they’re over 80 percent likely to share a video with friends and family if it relates to their interests. So, as a business, corporate video production can yield
6 Reasons to Add Custom Corporate Videos to Your Website Read More »
Regular company meetings are an essential part of business success in today’s business world. And while business owners know the significance of these meetings, they often find them to be a necessary evil. This is because most company meetings are nothing more than a series of PowerPoint presentations that bore both the presenter and the
5 Reasons to Include Video in Your Company Presentations Read More »
One of today’s most dynamic ways to raise awareness for your products and services is through video marketing, and in recent years 4K video technology has become extremely popular in consumer markets. Understanding 4k video Videographers commonly use 4K video resolution in digital cinema with an image resolution of 4096 x 2160 pixels. It’s the
Why Does Your Business Need to Implement 4k in its Video Marketing Strategy? Read More »
