What separates a mediocre video from a high-quality one? The answer isn’t just one thing – it’s a combination of factors, including the script, the acting, and the visual elements. But, when it comes to visuals, each piece matters, including effects, props, costuming, and set dressing. Today, we’re going to focus on that last part […]
Video production 101: what is set dressing? Read More »
These days, video marketing has become a cornerstone of any brand’s promotional strategy. Over 90 percent of marketers say that video content delivers a positive ROI, and consumers are watching more videos than ever before. Even better, video content can convert leads to customers faster and more reliably than other marketing channels. YouTube still reigns
5 Ways You Can Improve Your Company YouTube Channel Read More »
When producing video content for your business, every step of preparation is crucial for success. The pre-production process allows you to get all of your ideas fleshed out so you can shoot and edit the final piece quickly and easily. One essential element of pre-production that often gets overlooked is storyboarding. Virtually all films use
Why Storyboarding is Crucial for Your Video Content Read More »
If you’ve been paying attention to the world of digital marketing, you know that video content is huge right now. In fact, over 244 million people in the United States watch digital videos regularly, which is most of the population. Even more compelling is the fact that over half (54 percent) of these people want to
The 5 Second Rule: How to Keep Viewers Watching Your Video Read More »
Commercials communicate vital details to prospective customers and help fuel sales, but that’s not the only way to use them. Commercials are also the ideal platform for branding, where you’ll communicate personal details about the company, share your mission, and create a positive imprint on viewers. Let’s explore how branding videos from a corporate video
Video production basics: all about branding videos Read More »
It’s no secret that video content engages audiences better than anything else. According to data, users spend more than twice as much time on a site with videos, and they’re over 80 percent likely to share a video with friends and family if it relates to their interests. So, as a business, corporate video production can yield
6 Reasons to Add Custom Corporate Videos to Your Website Read More »
Selecting the most compelling videos to promote your business can make the difference between boosting your company to new heights beyond measure and allowing it to fall into the infinite abyss. In general, the best kinds of videos for your business are the same for every industry. However, the content will differ considerably from those
The Top Business Videos You Can Create for Brand Expansion Read More »
One of today’s most dynamic ways to raise awareness for your products and services is through video marketing, and in recent years 4K video technology has become extremely popular in consumer markets. Understanding 4k video Videographers commonly use 4K video resolution in digital cinema with an image resolution of 4096 x 2160 pixels. It’s the
Why Does Your Business Need to Implement 4k in its Video Marketing Strategy? Read More »
Finding the perfect location for your photo shoot can be tough. If you’re shooting outdoors, you’ll need to account for weather, sound, foot traffic, and lighting, among other things. For studio video shoots, you’ll still need to find a space that meets the specific needs of your production. Thankfully, there are a number of great
Best Locations to Shoot Your Next Professional Video Production in Miami Read More »
Whether your business has been around for years or you just opened your doors yesterday, you’ll need consumers to know your brand. Without brand recognition, your business will not be able to expand into new markets; consumers need to be aware of your brand and the kind of benefits and services you provide. One of
Why You Need a Video Production Company for Your Next Corporate Overview Video Read More »
