These days, video marketing has become a cornerstone of any brand’s promotional strategy. Over 90 percent of marketers say that video content delivers a positive ROI, and consumers are watching more videos than ever before. Even better, video content can convert leads to customers faster and more reliably than other marketing channels. YouTube still reigns […]
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When producing video content for your business, every step of preparation is crucial for success. The pre-production process allows you to get all of your ideas fleshed out so you can shoot and edit the final piece quickly and easily. One essential element of pre-production that often gets overlooked is storyboarding. Virtually all films use
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Selecting the most compelling videos to promote your business can make the difference between boosting your company to new heights beyond measure and allowing it to fall into the infinite abyss. In general, the best kinds of videos for your business are the same for every industry. However, the content will differ considerably from those
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